Simple Résumé

Director of Communications for Faculty Affairs and Professional Development

September 2025 to present

• Collaborated with leaders to design, implement, monitor and revise a comprehensive change-management communication strategy for 7,500+ faculty regarding high-stakes legislative shifts
• Designed, implemented and currently maintain a newsletter strategy for reaching a large, dually employed, dispersed workforce
  • Within the first few months, the newsletter became the single source of truth for faculty, evidenced by a 119.6% increase in the percentage of registrations for 115+ annual events happening on newsletter-delivery days (July to December 2025)
  • Reduced number of mass emails sent by 32.5%, while increasing total event registrations by 127.6% on newsletter-delivery days and decreasing no-show rates by 13 percentage points, year over year, 2024 to 2025
• Nearly doubled open rate of newsletter for adjunct and affiliate faculty (notoriously unengaged, difficult-to-reach, dispersed faculty sectors), from 15.8% to 30.1%, year over year, 2024 to 2025
• Create and manage content for medicine.iu.edu/faculty, which receives approximately 51,000 unique users per year (980/week) and includes more than 200 pages and downloads
  • For calendar year 2025, site exceeded industry benchmarks for all four indicators of website quality, including:
    • Quality assurance: +20.0 percentage points over benchmark (PPOB)
    • Search engine optimization: +9.6 PPOB
    • Digital certainty index: +13.8 PPOB
    • Accessibility: +11.2 PPOB

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Communications Generalist for Faculty Affairs and Professional Development

October 2023 to September 2025

• Shape, direct and execute the statewide communications strategy supporting 15+ programs; 125+ events per year; and HR, and promotion and tenure services for more than 7,500 faculty statewide
• Collaborate with and advise 12 senior leaders on messaging strategies around topics such as ground-level impacts of federal and state policies
• Strategize, plan, direct, build and manage the internal content ecosystem
• Develop, maintain and monitor a robust analytics and reporting system
• Write, design and deliver professional development workshops on brand strategy and digital accessibility
• Design national-level executive leadership presentations
• Champion, bolster and protect the Indiana University brand and IU School of Medicine sub-brand by providing training and quality control, and elevating brand experiences
• Foster collaboration across school and university leaders
• Recruited, mentored and managed one communications associate
• Increased open rate of primary faculty newsletter by more than 20 percentage points year over year, 2023 to 2024, resulting in regular boosts in program and event registrations
• Tripled registrations for a signature event (from 51 to 159 attendees) within one month of hire

University Marketing & Communications Manager

February 2022 to October 2023

Hired as part of a team to rebuild the University Marketing & Communications department, increase capacity and repair broken relationships with internal clients after the swift departure of nine of the university’s 12 marketing team members

• Restored internal stakeholder trust by partnering with the associate vice president of communications and marketing to implement a client-partnership model
  • Served as a strategic liaison between executive leadership and academic units to align internal school/college-level messaging with institutional priorities
• Built trust with academic leaders by creating advisory groups for proactive, collaborative marketing and communications planning
• Trusted to serve half of the university’s academic portfolio, including its top revenue-producing units (the College of Health Sciences and the College of Education & Behavioral Sciences) and highest-enrollment graduate programs, based on demonstrated leadership and strategic acumen
• Led cross-functional teams to execute communications campaigns across digital, print and in-person channels
• Developed integrated marketing strategies using data insights, industry best practices and stakeholder input to support student enrollment, brand awareness and community engagement
• Created and executed targeted, zero-budget marketing plans that:
  • More than doubled enrollment in an online public course, year over year (more than 80 enrolled learners and four fully-booked course sections)
  • Maximized enrollment — increasing from 61% to 100% capacity, year over year — for the university’s summer piano camp

Founder and Chief Executive Officer

January 2007 to February 2022
(2007 – 2015: DBA Corie Communications | 2015-2022: CorComm Creative, LLC)

Founded, grew and directed this creative agency, managing all operations while serving as the agency’s lead creative

• Consulted with more than 50 organizations to develop internal engagement platforms and communications tactics
• Advised client executives on communications strategies to reach new and existing audiences and move them to action
• Directed brand development, cross-channel campaigns and communications strategies that increased client visibility, funding and impact
• Scaled a solo freelance operation into a thriving agency
• Led the company through 15 profitable years, using data-driven insights to develop and execute business strategies that generated consistent year-over-year revenue growth

Key long-term clients included:

• Franciscan Health (13 years)
• Visit Hendricks County (10 years)
• Indiana Community Action Association (9 years)
• Indiana Community Action Poverty Institute (formerly Indiana Institute for Working Families, 9 years)
• Faith in Indiana (formerly Indianapolis Congregation Action Network/IndyCAN, 7 years)

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Founder, Story Squad by CorComm Creative

March 2020 to February 2022

Built and launched this hyper-niche online course and membership community for people passionate about the arts of storytelling, photography and graphic design

• Attracted approximately 100 students to the course in the first three months
• Converted approximately 30 students (30% of students) to founding members